James Macdonald, Author at Marketing Action
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Author: James Macdonald

Client question: Our business feels at a stage where we should expand our Marketing efforts to drive more traffic to our showroom and website, should we hire an agency or get someone in house? Two of the most important things an experienced Marketing Agency can bring...

Nothing is more rewarding than helping someone get the rewards they deserve for hardwork and enterprise. I often get a bit frustrated by the way the word entrepreneur is interpreted and promoted by the media. Its human nature to focus on the most successful as...

What is website conversion? Website conversion is planning the actions or actions that you ideally want visitors to your website to take and then facilitating their journey through your website to reach the desired action point with sufficient motivation to take the action. In order to achieve...

The sun was shining this week and not just on the beautiful Lingfield Park racecourse in Sussex, near East Grinstead. It was clearly shining on me. Not only was I the guest of Prosperity Financial Advisors and Stockbrokers who were celebrating the launch of their...